Su AbayaModest fashion
A collection with a softer rhythm.
Fashion content for Su Abaya that combines collection imagery with gifting and seasonal communication. A soft pink palette provides continuity across the series.
The work
Collection & seasonal content

A closer look
The idea.The execution.
The layouts give garments room to be seen while keeping promotional messages easy to find. Product-led posts alternate with occasion-based compositions, using the same palette and brand cues across changing messages.
- Fashion social design
- Collection presentation
- Seasonal campaign layouts




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